Dealing with your mortgage to avoid stress
After six interest rate rises since October last year, the past couple of months have been somewhat of a relief for mortgage holders, with the Reserve Bank of Australia keeping interest rates on hold at 4.5 per cent. But rates won’t stay on hold forever and the RBA has already said that it will lift rates in August if it is uncomfortable with inflation levels. For those of you dealing with a mortgage, such uncertain conditions can often be tricky and usually require some forward...
What's in a (street) name?
A very interesting study came across my desk the other day that I thought was worth sharing. Apparently, in the UK, living on a ‘street’ isn’t all it’s cracked up to be. A study by the UK property website Zoopla looked at the average property values for each of the 858,000 residential locations in the UK. It found that properties located on ‘Hills’ and ‘Lanes’ are worth more than the national average, while ‘Streets’ and ‘Terraces’ have the lowest average property values. ...
The best season to buy or sell property?
I always find interesting the perceptions that people often hold about the timing of buying and selling real estate. I know of many people who equate cold winter months to a cooler property market and are thus afraid to put their home up for sale, or those buyers who don’t even bother looking. And then there’s the hype that usually surrounds the Spring Selling Season, where both buyers and sellers gear up for action. It’s true that in spring there is a certain buzz in the...
The benefits of being a property investor at tax time
Well it’s that time of year again. June 30 has now passed and it is time for all tax payers to get their tax returns in order. I like to use this time of year to talk about the tax benefits of owning property for investors; it always surprises me how many people, even current property investors, don’t understand the impact of property ownership on their tax bills. One of the main benefits for property investors to consider is the handling of expenses; investors can claim some...
Easing the strain on your home energy bills
I’m beginning to realise that a technologically enhanced lifestyle doesn’t necessarily benefit our electricity bills. And the electricity price changes set by the Independent Pricing and Regulatory Tribunal which came into effect at the beginning of July are not going to help matters. Given that these changes will see the cost of electricity rise between seven to 13 per cent, it may be worth considering the little alterations that can be made on a day-to-day basis to help reduce...
Smartbook - learn more here
Our new web-based technology allows you to create a customized booklet of all CENTURY 21 properties at the click of a mouse. Just enter the criteria of the property you are looking for and view the properties that match your criteria as a virtual magazine - designed just for you! Smartbook- the quickest and easiest way of viewing property online!

Dealing with your mortgage to avoid stress
After six interest rate rises since October last year, the past couple of months have been somewhat of a relief for mortgage holders, with the Reserve Bank of Australia keeping interest rates on hold at 4.5 per cent. But rates won’t stay on hold forever and the RBA has already said that it will lift rates in August if it is uncomfortable with inflation levels. For those of you dealing with a mortgage, such uncertain conditions can often be tricky and usually require some forward...
What's in a (street) name?
A very interesting study came across my desk the other day that I thought was worth sharing. Apparently, in the UK, living on a ‘street’ isn’t all it’s cracked up to be. A study by the UK property website Zoopla looked at the average property values for each of the 858,000 residential locations in the UK. It found that properties located on ‘Hills’ and ‘Lanes’ are worth more than the national average, while ‘Streets’ and ‘Terraces’ have the lowest average property values. ...
The best season to buy or sell property?
I always find interesting the perceptions that people often hold about the timing of buying and selling real estate. I know of many people who equate cold winter months to a cooler property market and are thus afraid to put their home up for sale, or those buyers who don’t even bother looking. And then there’s the hype that usually surrounds the Spring Selling Season, where both buyers and sellers gear up for action. It’s true that in spring there is a certain buzz in the...
The benefits of being a property investor at tax time
Well it’s that time of year again. June 30 has now passed and it is time for all tax payers to get their tax returns in order. I like to use this time of year to talk about the tax benefits of owning property for investors; it always surprises me how many people, even current property investors, don’t understand the impact of property ownership on their tax bills. One of the main benefits for property investors to consider is the handling of expenses; investors can claim some...
Easing the strain on your home energy bills
I’m beginning to realise that a technologically enhanced lifestyle doesn’t necessarily benefit our electricity bills. And the electricity price changes set by the Independent Pricing and Regulatory Tribunal which came into effect at the beginning of July are not going to help matters. Given that these changes will see the cost of electricity rise between seven to 13 per cent, it may be worth considering the little alterations that can be made on a day-to-day basis to help reduce...
Smartbook - learn more here
Our new web-based technology allows you to create a customized booklet of all CENTURY 21 properties at the click of a mouse. Just enter the criteria of the property you are looking for and view the properties that match your criteria as a virtual magazine - designed just for you! Smartbook- the quickest and easiest way of viewing property online!

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century 21, market appraisal, real estate, realestate

Marketing your Property

You have the choice of two main marketing methods to sell your property - Auction or Private Treaty Sale. It can be a difficult choice, so talk to your CENTURY 21 agent about which method is best for you and your property.

The following will give you an insight into these proven sales methods.

Going…going…going to auction

One of the questions most commonly asked is: "Is our property suitable for auction?" The reality is that any property, regardless of size, type, location, age whatever, is suitable. Auction is all about creating an atmosphere that promotes competition between buyers. It is this competition, that will assist you in achieving the best possible market price. But that is not all... Auction ensures that you the Seller are in control every step of the way.

Time of sale
Advertising
Private inspection
Open for inspection times
Contract on your terms and no 'cooling off' period
Allows you to plan your sale

The benefits

Auction gives you 3 opportunities to sell:

By accepting an offer prior to auction
Selling on auction day
Selling in the weeks that follow based on activity generated during the campaign.

Stand out from the competition

To get noticed, you need to stand out from the competition (other properties). Your intensive marketing campaign will spotlight your home to all potential buyers in the marketplace. Not only will this generate competitive bidding but will increase your chances of obtaining a maximum sale price.

What about price?

Everyone wants to sell for the best price possible. With Auction you market the property, not the price. Once a price is advertised it is negotiable downwards. Nobody wants to pay more.

Auction however, opens the doors and does not set an upper limit on price. It forces the emotional decision and makes the buyer decide how much they will pay.

Private Treaty

A more subtle approach, Private Treaty involves quoting a price at the commencement of marketing, which usually allows for negotiation. Talk with your local CENTURY 21 agent to set a balanced asking price for your property. If the price is too low, then you will not maximise your sale price. If the price is too high, the property may not sell and risks becoming stale.

Private Treaty selling offers interested purchasers the opportunity to inspect the property, make enquiries and then enter into negotiations. When selling by Private Treaty you place your home in the hands of your agent for an agreed period of time. Your agent will actively market your property for sale at the predetermined asking price. This method of sale, if handled correctly, is highly successful.

Glossary of Property Terms