Creativity at work

As a society we are undergoing radical change in the way we think at work and are embracing the importance of creativity.  Creativity in the workplace is the art of turning new and imaginative ideas into productive results.  Incorporating creativity into your daily activities as a CENTURY 21 real estate agent can be key to improving the effectiveness of the time and energy you put into your role.

According to the IBM 2010 Global CEO Study which surveyed 1,500 Chief Executive Officers from 60 countries and 33 industries worldwide, many CEOs believe that creativity will be required to successfully navigate an increasingly complex corporate world.  The massive shifts that CEOs are faced with, including new government regulations, changes in global economic power centres, growing volumes of data and so on, can be overcome, according to the study, by instilling creativity throughout an organisation. 

It is for this reason that as a real estate agent you should not just rely on traditional means of marketing and managing, but rather position yourself for success in a changing marketplace by tapping into your creative resources. 

While encouraged to experiment with generating new ideas, many people may not know how to incorporate creativity in the workplace, especially if used to operating within rigid corporate systems and structures.  It can certainly be difficult to restructure your approach in an environment that is heavily focused on meeting targets and building client relations.  Once you have identified an area into which a creative concept may be incorporated, the challenge is to tailor and execute the idea within your real estate office to improve efficiency all round. 

Creativity is about delivering fresh solutions to common problems and enhancing your competitive edge in the market. The next time you assist a client with the buying, selling or management of a property try to think outside the box wherever possible.  CENTURY 21 agents who introduce new ideas to enhance their performance are set to improve their own personal success, as well as the achievements of their agency and the company as a whole. 

For most of us, creativity and imagination can be easily buried by rules and stress.  If you are able to understand the relationship between creativity, innovation and performance you can enhance your personal growth towards becoming a successful real estate agent.

Posted by Reality Bytes - Real Estate Training Blog on 27/06/2011 at 8:57 AM | Categories:


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