When focusing on your daily routine of meetings, client calls and open homes, it can be easy to forget about improving the core skills that have brought you success as a real estate agent. As such, it could be worth spending a couple of minutes every day thinking about ways you could improve these skills.
One easy way to start is by streamlining the way you schedule appointments – are you taking five or six emails to negotiate a time to meet with clients or colleagues? Consider suggesting a specific time to meet when emailing your request – for example, instead of suggesting late Wednesday, you could suggest Wednesday, 4:00 pm at your local coffee shop.
This is just one easy way you can sharpen your skills, and below we've listed another four key tips for improving your effectiveness as a real estate agent.
1. Communication: could you replace some impersonal emails with a personal phone call? In society today, people often see emails as the 'easy' option, and perceive them to lack value. Your client may appreciate you taking the time to pick up your phone and call them directly;
2. Presentation: it's often said that first impressions count, and this is especially true in real estate. As such, it's important that you dress for success every day, as you never know when your next client is going to walk through the door;
3. Innovative open homes: turning up at open homes can often be a bland experience for buyers, and one way of creating more excitement about your listings is through innovative open homes. While there are many ways to achieve this, a simple trick is to use the TV as a display for a more detailed floor plan, with more information about the property;
4. Building your brand: have you been too busy lately to attend local events in your community? Ensuring that you maintain a presence in your community is essential to your continued success as an agent, and during busy times, it may be easy to let this important aspect slip. Setting aside time to prospect and network at local events may enhance you, and your agencies, reputation locally.
Try brushing up on these essential skills, and you may be surprised at the results.